The Love Gin, Love Hospitality initiative from Eden Mill

We love Eden Mill and now we have good reason to love them even more as they launch a new initiative to support charity The Ben following further COVID-19 closures and restrictions that are bringing Scotland’s hospitality industry to its knees.

The Love Gin, Love Hospitality initiative means Eden Mill will donate £2 from every 70cl bottle of Love Gin sold online to The Ben a charity that offers support to hospitality businesses during this difficult time for the trade.

Eden Mill co-founder Tony Kelly says: “Although we understand the need for further restrictions being brought in across Scotland and throughout the UK to control the rapid spread of coronavirus, it’s coming down very hard on the hospitality industry and we know from conversations with our industry partners that hospitality is desperate for support. First reduced capacity and 10pm curfews, now a ban on alcohol sales and local hospitality closures; many bars, pubs and restaurants will struggle to survive.

“Bars, pubs and restaurants have staff trained to manage the safe consumption of alcohol since before COVID began, and hospitality has made huge efforts to regulate their spaces to be the safest environments. Banning alcohol consumption and closing hospitality can only serve to encourage the unregulated mixing of households as the public are tempted to meet at home, therefore accelerating the spread of the virus.

“Our Love Gin motto is ‘Share the Love’ and it is absolutely essential for us to show our support to an industry on its knees, so we’re donating £2 from every Love Gin 70cl bottle sold on our site. This summer we raised £10,000 for NHS associated charities, including CHAS and Masks 4 NHS Heroes, with our blue Original Gin bottle, so we can only encourage our caring and generous customers to join us again in supporting an industry close to our hearts which needs our help.”

Buy your bottle of Love gin and support the hospitality sector here.